JuryTrialDynamics

Welcome to JuryTrialDynamics

We provide expert trial and jury consulting services to help legal teams succeed in the courtroom. From case theme development, and jury selection to mock trials and focus groups, our insights are grounded in behavioral science and years of courtroom experience and current behavioral and social science.

Our Services

Trial Strategy & Preparation

At the heart of every successful case is a well-crafted strategy that resonates with jurors. Our trial strategy services are designed to help legal teams sharpen their case themes, streamline presentation, and anticipate juror perceptions—well before stepping into the courtroom.

What We Offer:

• Theme & Narrative Development

We work closely with attorneys to distill complex legal arguments into compelling, cohesive stories that connect with jurors on both intellectual and emotional levels.

• Case Framing & Message Testing

Through mock trials, focus groups, and other pre-trial research tools, we test the strength of key arguments, evaluate witness impact, and fine-tune language to align with juror expectations.

• Visual & Presentation Strategy

Collaborating with trial graphics experts, we ensure that exhibits, timelines, and demonstratives reinforce your themes and maintain juror attention.

Jury Consulting

Our jury consulting services are designed to give legal teams a strategic advantage in the courtroom. We offer expert support throughout all phases of trial preparation, including juror profiling, mock trials, focus groups, and voir dire strategy. By leveraging psychological insights, data analysis, and years of courtroom experience, we help attorneys better understand jury behavior, refine case narratives, and make informed decisions about juror selection. Our preparation includes strategies for voir dire that help you identify high-risk jurors and ask the right questions to reveal bias and preconceptions. Whether you’re preparing for a high-stakes civil or criminal case, our team delivers the tools and insights needed to maximize trial outcomes.

Mock Trials / Focus Groups

Mock trials and focus groups are powerful tools for evaluating how potential jurors may perceive a case before it goes to trial. These controlled, research-based sessions simulate the courtroom experience by presenting key case facts, arguments, and evidence to demographically matched participants who represent a cross-section of the trial venue.

Our mock trial services provide valuable insights into:

• Juror perceptions, attitudes, and potential biases

• Strengths and weaknesses in case themes, witness testimony, and legal arguments

• Key issues that resonate or create confusion

• Jury deliberation dynamics

Services typically include:

• Recruitment of qualified participants

• Development of case presentations and demonstratives

• Moderated jury deliberations

• Real-time feedback and post-session analysis

Kassius Benson - Founder

Kassius Benson founded JuryTrialDynamics to provide expert trial and jury consulting services and support to legal teams throughout the country.

During a 30-year career as a trial lawyer, Kassius Benson was lead trial counsel in well over 150 jury trials to verdict in Federal and state courts throughout the country - over 50 of those trials were homicide trials. Kassius has picked juries in countless more cases.

After this accomplished legal career as a trial lawyer, Kassius transitioned to consulting, teaching, and training trial lawyers, law firms, and agencies the best and most effective methods of preparing and executing all facets of jury trial work. As part of this effort, , Kassius founded JuryTrialDynamics in order to fully implement his plan to raise the level of trial practice.

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